Not So Distant Future

technology, libraries, and schools

Not So Distant Future

Entries Tagged as 'Kindles'

Marketing 101: Lessons from Barnes/Noble

July 9th, 2010 · No Comments · Web 2.0

I’ve been spending a lot of time this summer (due to rain) visiting my local Barnes and Noble store.  Having just bought a few Kindles for the library, I’ve been intrigued by their marketing of their e-book reader, the Nook. Barnes and Noble is doing some brilliant things in marketing the Nook, something libraries could [...]

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